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Drug Companies' Average Expenditures on DTC Ads Slows, Research Says

Average monthly expenditures for direct-to-consumer prescription drug advertisements decreased in the first half of 2005, with pharmaceutical companies "uncertain and skittish about advertising" because of recent concerns about the safety of medications, according to data from... click link for more info.

Continue to Drug Companies' Average Expenditures on DTC Ads Slows, Research Says on Medical News Today.

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